Grown in Britain has launched a series of ‘Old Chestnuts’: electronic postcards intended to demonstrate that British-grown timber is a modern material.
They are also intended to dispel old myths on issues such as quality and availability, which have long been outpaced by investment in production at UK mills. Launched on the campaign’s Twitter feed during Grown in Britain Week (9-15 October 2017), the e-cards are accessible by signing up on the website at www.growninbritain.org.
“Hearsay of the past about British timber and its suitability for various uses now needs to be laid firmly to rest ,” says campaign CEO Dougal Driver. “With materials ranging from British-grown Glulam to thermally-modified cladding and laminated and finger-jointed sections, UK timber is now being used for innovative projects and products of all kinds. Add to this the integral social value and the present favourable pricing situation, and British timber is certainly delivering for companies throughout the wood supply chain.”
Dougal Driver added: “Our thanks goes to all the timber-specialist architects who, along with our licence-holders and other industry colleagues, are lending us amazing pictures of their output to make these visually engaging and thought-provoking e-cards.”